A dance rehearsal before the fair at the booth displaying Fujian's tourism industy. HUANGSHAOYI
The efforts of the organizing committee of the ninth China International Fair for Investment and Trade (CIFIT) to step up its promotional activities abroad appear to be working. According to official statistics released by CIFIT's organizing committee, to date more than 100 overseas business delegations have registered to attend this year¡¯s event.
The committee has dispatched three groups to the United States, Canada and Europe respectively to hold several promotional events, to which local government officials, business associations or chambers of commerce, as well as senior company managers, were invited.
The promotions teams also visited local government departments in charge of economic, trade or investment development, semi-official business organizations, the Economic & Commercial Counsellor¡¯s Office of the overseas Embassy of the People¡¯s Republic of China and major Chinese communities in North America and Europe.
Of the 100-plus overseas business delegations that have booked to attend this year's event, 10 groups are from the US and Canada, while more than 10 hail from Europe. In addition, Sweden, France, Indonesia, Hong Kong, Germany, Italy, Belgium, South Africa, Australia and Spain have expressed interest in hosting Pavilion Day activities.
On April 5, chief representative of Belgium¡¯s Export Vlaanderen (Guangzhou Office) Koen De Ridder paid a special visit to Xiamen to discuss fair operations with the organizing committee.
On May 17, Peter Van Roey, director of the Business Development Asia-Pacific Flanders Foreign Investment Office (FFIO), also visited Xiamen to engage in-depth discussions regarding exhibition participation, booth set-up and the holding of seminars with the organizing committee and personnel from the booth construction company.
During this visit, Roey confirmed that Flanders would occupy 12 standard booths at this year's fair, after reaching an initial agreement with the booth construction company. At the same time, the Flanders government also confirmed that it would hold a briefing on trade and investment in Flanders during the fair, which may be attended by about 100 guests.